The All Africa Music Awards has over the years assembled all the stars who matter when it comes to music on the continent. This year’s edition was unveiled on Tuesday, May 2, 2017 by The African Union Commission (AUC) at The Maslow Hotel, Sandton – South Africa.

The Calendar unveiling ceremony was graced by officials from AU, Members of the International Committee of AFRIMA, executives from different media firms in South Africa, winners of previous edition and key members of the entertainment industry across Africa.

President and Executive Producer of the award, Mr. Mike Dada laid down activities on the calendar of this year’s edition, stating the first to be the submission of entries from artists and artists managements and all those involved in music in one way or the other to begin sending their works from Monday, May 8, 2017 till the closing date of submission on Monday, 17, 2017. Mr. Mike cautioned industry players to submit their works on time but failure to do so means their works will not be considered for nomination regardless of its popularity.

‘’Irrespective of how popular an artiste or their works are in Africa, failure to submit for the awards means their chances of being nominated for AFRIMA 2017 is practically non-existent’, Mr. Mike echoed.

This year will mark the fourth edition of AFRIMA and it is going to ride and learn from the success and mistakes from the past but nevertheless, the Head of Culture Division, African Union Commission expressed her satisfaction at the support received from the government of South Africa paving way for the Calendar unveiling ceremony.

AFRIMA seeks to help push the rich cultural heritage and diversity in act across the continent to a recognizable stage internationally by creating conversational and ideas sharing platform for artists and stakeholders to bond and propagate the agenda.

Musicians and other stakeholders that attended the unveiling ceremony were; Wax Dey, Buffalo, Mi Casa, The Soil, Heavy K , Ugly Priddy, Cindy Munyayi, Mr. Yoel Kenyan (managing director of Africori Digital Music Solutions), Mr. Munya Chanesta (Managing director of Content Connect International) etc.

See photos from the calendar unveiling below:

Image Source: afrimawards / Instagram

 

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