Ballantine announced its presence in Ghana is an interesting way by gathering celebrities like Efia Odo and more together with influencers to taste the blended whisky made in Scotland at Suncity Apartment’s rooftop, Accra.
The brand used the evening tasting experience to prove to guests that whisky changes its taste with music. Guests tried the same whisky four different times with different music without knowing it was the same drink, and in each case, the views were collected by the organizers.
Guests were made aware only after everything was done that they have been tasting the same drink all this while but with the help of music, the taste feels different on each occasion.
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