Khloe kardashian who is known for body positivity is in the midst of launching her own denim line and she wants her fans to get involved! She posted a photo of herself with a caption directing followers to visit her site and get involved with the campaign of the brand itself. Once you enter the site a caption in bold big letters “The Body Revolution Is Here” follows. “There is a new definition of sexy. The shape we lust for has curves, not the straight body of the fashion establishment, some call it a new silhouette, we just think of it as embracing the body you were given” She writes on her site thegaproject.com

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The Stronger looks better naked author has demanded for ‘Real’ girls to get involved with the upcoming campaign of her brand.

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The process is currently under secret construction, the site itself even explains the process itself as a ‘Secret Mission’ all we know for now is that Kho Kho is looking for women to star in her campaign as brand ambassadors. “Helping us create the best possible jeans for our squad” Who else is excited?

 

The jeans will have her name written on one pocket. She was recently spotted in LA giving us a glimpse of what we can be expecting. The jeans will be extremely figure hugging  as we can see – we can’t wait for the finishing touches!

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