puma_04On Thursday 7th of May, one of the world’s leading sport lifestyle company Puma unveiled their Spring 2015 collection in New York. The new collection features the Match brand which comes in both canvas and leather for women and collaborations with retailer, Alife and the brand signature Suede Classic which comes in Suede Classic Splatter and Suede Classic Allover Splatter for the men. The 2015 spring collection is a notch higher as the footwears comes in  the PWR cool thermo-regulation technology which is a temperature  regulating material designed to make sure that the feet of the athlete remained cool throughout.

According to Tara McRae SVP of brand and marketing for Puma:

“The major trends from a lifestyle standpoint are our iconic silhouettes mixed with fashion. On the performance side, it’s all about our technologies, making them relevant to the season”

See more images from the collection:

puma_05puma_07puma_06puma_03puma_08puma_05Photo credit: footwearnews.com

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