Maintaining the balance between streetwear and luxury fashion put American-Ghanaian designer on the fast lane of fashion, satisfying shoppers from both sides.
After opening up a pop-up shop in Braamfontein, Johannesburg in 2018, fashion designer Virgil Abloh is back with the expansion of his territories in South Africa by adding Sandton City (Diamond Walk) to his pop-up’s location.
The shop officially opened on May 30, 2019, and features merchandise from mainly Off-White, owned by the designer. A new set of designs in partnership with Black Coffee, a celebrated South African entertainer is among the pieces to be displayed and sold at Sandton City.
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